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Risk and Reward: How Internal Culture Affects Advertising

9/27/2018, 5:30:00 PM
Bellarmine University - Centro Building - Classroom CNMH 081 - Ground Level
Bellarmine Rubel School of Business
Start
9/27/2018, 5:30:00 PM
End
9/27/2018, 7:00:00 PM

Featuring: Carla Terwilleger, Director, Organizational Development at Power Creative and Glenn Goodman, Group Creative Director at Power Creative Centro – CNMH 081, Networking: 5:30 - 6 p.m., Program: 6 - 7 p.m. Explore the correlation between a company’s cult

Featuring: Carla Terwilleger, Director, Organizational Development at Power Creative and Glenn Goodman, Group Creative Director at Power Creative Centro – CNMH 081, Networking: 5:30 - 6 p.m., Program: 6 - 7 p.m. Explore the correlation between a company’s culture and its ability to take risks in marketing and advertising. Examples of great and, well, not-so-great campaigns will be discussed, along with advice for embracing – and avoiding – risk when appropriate.