Name: Startup Week | 5 Marketing Lessons for Launching a New Startup (High Alpha)
Start: 2019-11-11T13:00:00+00:00
End: 2019-11-11T14:00:00+00:00

5 Marketing Lessons for Launching a New Startup: Drew Beechler (High Alpha) Description: Marketing a new startup can be one of the most challenging roles in a startup—especially when you are defining a new market or trying to displace a commonly-held practice.

5 Marketing Lessons for Launching a New Startup: Drew Beechler (High Alpha) Description: Marketing a new startup can be one of the most challenging roles in a startup—especially when you are defining a new market or trying to displace a commonly-held practice. You are fighting an uphill battle against large incumbents or a major adversity to change — all with a tiny marketing budget. Working in venture capital and building marketing programs for many high-growth startups, Drew will share a handful of lessons around messaging & positioning, marketing, and “punching above your weight class” as you look to launch and grow your early-stage startup Cost: Free Full Schedule & Registration: http://startupweeklouisville.org/schedule/ Startup Week: A week of entrepreneurial events developing & celebrating Louisville’s growing startup ecosystem. We’re led by local entrepreneurs and hosted in amazing spaces all over town. http://startupweeklouisville.org/